43% of U.S. adults are planning a trip in the next three months, according to Civic Science, and 58% of surveyed parents say the same.
Americans are stressed out by travel planning.
- 71% of surveyed Americans say they find travel planning stressful.
- 78% of surveyed parents are stressed by travel, but more than 1 in 4 say travel planning is very stressful.
- Price is a big part of travel stress, and 1 in 3 parents say they’re very likely to value price over convenience or comfort when making travel plans.
Americans find air travel stressful, and consumers and parents who use air travel say airport procedures are the most stressful part of air travel.
- 58% of Adults 18+ and 49% of parents say airport procedures (security, etc.) are stressful.
- 49% of Adults 18+ and 34% of parents say that the possibility of flight delays or cancellations stress them out.
- 48% of Adults 18+ and 47% of parents say the cost of tickets is stressful.
- 29% of Adults 18+ and 32% of parents say they’re stressed by packing and preparation.
Opportunities: Travel advisors, tour operators, travel companies, travel destinations, airlines, cruise lines, hotels, resorts, theme parks, and travel deal websites or apps